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Add Authentic Pizza to Your Menu With a Commercial Wood-Fired Pizza Oven

Posted by Benny Traub on

If you own a restaurant, cafe, bakery or mobile kitchen and want to reinvigorate your business, a commercial wood-fired pizza oven may be just the ticket.

Wood-fired pizza is having a moment. Mediocre electric oven cooked pizza simply won’t cut it with today’s diners. Only the most authentic, bubbly-crusted, Italian-style pizza will do. And you don’t need decades of experience in a pizzeria to pull it off!

Pizza is one of the simplest and easily customized dishes on the American menu. Even better, you can cook a pizza in a wood-fired oven in around 90 seconds. Imagine how many pizzas you could sell in a day!

There are many types of commercial pizza oven available. We believe wood-fired is the only way to go and here’s why.

Different Types of Restaurant Pizza Oven

pizza coming out of a commercial wood-fired pizza oven

There are Three main types of commercial pizza oven available on the market. Each oven has pros and cons when it comes to cost, performance, and efficiency. Here’s our take on what each of the three main types of pizza oven has to offer:

1) Convection Oven

Most modern kitchens come fitted with some type of convection oven. Conventional ovens have one heat source. Heat usually radiated from one place, either gas-powered flames at the bottom of the oven or an electric heating element. In a convection oven, a fan circulates this heat all around the oven. Convection ovens radiate heat from all directions but these ovens never get especially hot. This makes convection ovens a good choice for keeping energy bills low. However, as a perfectly crisp pizza must be cooked quickly in a hot oven, convection ovens are not recommended.

  • Max Temp - around 460 degrees Fahrenheit
  • Pizza Cooking Time - Around 10 minutes
  • Heat Retention - Poor

2) Conveyor Oven

Conveyor ovens drag food through a hot chamber on a conveyor belt. These ovens come in freestanding and countertop varieties. Large freestanding units cook food using forced air heating while smaller countertop units use radiant heat. Both varieties cook food fairly slowly, which makes them unsuitable for use in busy restaurants or pizzerias.

  • Max Temp - around 500 degrees Fahrenheit
  • Pizza Cooking Time - 6 to 8 minutes
  • Heat Retention - Good

3) Wood-Fired Brick Oven

The history of wood-fired brick ovens goes back to ancient times. Evidence of brick ovens for baking bread and roasting meat can be linked to almost all of earth’s ancient civilizations.

Brick ovens have experienced something of a comeback in recent years. Part of a trend toward traditional cooking styles, restaurants are installing wood-fired ovens to entice new diners.

To cook incredible pizza using the same method Italians have used for centuries, invest in a commercial dome-shaped wood-fired oven. The dome shape of the oven traps the heat generated by the wood-fuelled fire. The heat is absorbed by the bricks and radiated back into the center of the oven. Food bakes rapidly and is infused with the smoky, earthy taste of burning wood.

  • Max Temp - Up to 1000 degreed Fahrenheit
  • Pizza Cooking Time - 90 seconds to 3 minutes
  • Heat retention -- Very good

Commercial Wood-Fired Brick Ovens Offer Superior Flavor

man enjoying slice of pizza

Pizza cooked in a wood-fired pizza oven tastes better than pizza cooked in any other type of oven. The extreme radiant heat generated by a brick pizza oven cooks the pizza from the top and the bottom at the same time.

As soon as the raw pizza dough hits the searing-hot stone base of the oven, it develops a perfectly crisp base. The crust of the pizza puffs up while the toppings are grilled from above. The fire that’s still crackling away inside the oven gives the pizza a smoky flavor that cannot be replicated in a gas or electric oven. No way, no how.

Wood-fired brick ovens have been tried and tested over the course of centuries and there is simply no better way to cook a pizza. But don’t just take our word for it. A Russian physicist living in Rome conducted a scientific analysis of pizza-making. His findings? Yes, wood-fired ovens are absolutely superior to electric ones.

A Commerical Wood-Fired Oven Sets Your Restaurant Apart

Most cities have a number of pizzerias competing for the largest slice of the pizza-eating public. Installing a wood-fired oven in your restaurant sets your business apart from the competition.

A wood-fired oven appeals to everyone. From couples looking for a romantic ambiance and parents looking for somewhere different to take the kids, the novelty of a wood-fired oven appeals to all. You can even install your new oven in such a way that it becomes the focal point of your restaurant.

By installing a wood-fired brick oven in your restaurant you can churn out authentic, Italian-style pizzas all day long. But you can use your new oven for much more than pizza. Wood-fired ovens are a great way to cook all kinds of foods including bread, cakes, desserts, meat, vegetables, and fish. Wood-fired T-bone steak; blackened whole snapper fish; artisanal rye loaf or bundt cake. The only limit to what you can cook in a wood-fired oven is your chef’s ambition.

A Commerical Wood-Fired Pizza Oven is an Affordable Investment


Commercial wood-fired pizza ovens are more affordable than you might think. There is a range of different types and sizes available to suit your budget. You don’t have to spend tens of thousands on a cavernous pizza oven that takes up your entire restaurant.

Many suppliers sell commerical pizza oven kits. The ovens stick faithfully to the traditional Neopolitan design but add modern materials for better efficiency. Commercial pizza oven kits come in pieces or fully-assembled. You can choose what works best for your business and your handyman skill level!

Smaller businesses, like cafes or bakeries, or restaurants that want to tap into the street food market can also go mobile. Mobile pizza ovens come as trailers you can attach to a car or trucks and are heated by wood fire or gas.

Selling pizza and other wood-fired foods on the go can be incredibly lucrative. Night food markets, university campuses, outdoor events, the possibilities are endless when you take your food business on the road.

A commercial wood-fired pizza oven is the only way to go. Add authentic wood-fired pizza to your menu and watch the customers come running!

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